Bitcoin News

Strategy Signals Another Major Bitcoin Purchase

Nana K.
13 April 2026 2 min read

Strategy continues to aggressively build its bitcoin reserves.

The firm has already acquired 766,970 Bitcoin (BTC) for a total of approximately $54.5 billion at an average purchase price of $75,644 per coin. This currently translates to roughly $14.5 billion in unrealized losses.

Related: Bitcoin Price Holds Steady Despite US-Iran Talks Breakdown

On April 12, Strategy Chairman Michael Saylor again posted “Think bigger” on X alongside the purchase tracker chart. Such messages traditionally precede major company acquisitions.

Contents
  1. 1.Scale of Accumulation
  2. 2.Risks and Outlook

Scale of Accumulation

In March, Strategy bought 46,233 BTC$65,861.00 — nearly three times more than all bitcoin miners worldwide mined during the same period (approximately 16,200 BTC).

Strategy finances its purchases primarily through its STRC preferred stock product. According to the company’s estimates, an annual bitcoin growth rate of just 2.05% is sufficient to cover dividends on this instrument. If the cryptocurrency grows faster than this threshold, Strategy can service its obligations without additional common stock issuance.

Related: How Many BTC Exist Today—Why Is Bitcoin Limited to 21 Million Coins?

Risks and Outlook

Despite significant paper losses, the company maintains a high accumulation pace. Analysts note that Strategy’s model works only under long-term bitcoin appreciation. A prolonged sideways market or deep correction could create serious pressure on its financial stability.

At the time of publication on April 13, 2026, BTC traded at $70,720. The asset fell 1.5% over the past 24 hours. The chart below shows a sharp decline.

BTC price movement chart over 24 hours. Source: CoinGecko.
BTC price movement chart over 24 hours. Source: CoinGecko.

Nevertheless, bitcoin has held above the $70,000 level for the fourth consecutive day. Over the past seven days, it has risen 2.5%.

Related: Developer Proposes Quantum-Resistant Bitcoin Protection Without a Soft Fork

Nana K.

Crypto journalist and content creator specializing in market analytics, regulatory developments, and the social impact of cryptocurrency. With experience at BeInCrypto and Cointelegraph, she covers both breaking news and creative…